Double-sided digital signage literally means that it has two screens that can display content, and the two screens can display the same content or different content, or one display can display dynamic image, and the other can display static content as a digital poster.
That means with a dual-sided digital display, you have twice the display space and exposure opportunities to attract potential customers and drive sales. For example, if an outdoor double-sided digital signage is placed at an intersection or square with a high traffic flow, consumers can interact with the digital display no matter which direction they pass by.